The NYOTA program targets unskilled youth who finished primary or secondary school, covering their course fees and providing stipends during training as part of a five-year plan to uplift 820,000 unemployed young people through apprenticeships, business grants, and more. Recent launches included KSh 147 million disbursed to 5,901 beneficiaries in Machakos, Kitui, and Makueni counties, with applications open via USSD *254# or the official website. Ruto described it as bottom-up empowerment for self-reliance, amid youth unemployment around 12% for ages 15-24.